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Twitter 101

With 2010 coming to a close and 2011 knocking on the door, social media is all the buzz.  It has emerged as a viable advertising medium and something that can be applied to almost any business.  The best part is that it’s free. With Twitter and Facebook emerging as the clear winners there are lots of other social media outlets as well that could help you. Unless you use these tools everyday this social world may seem scary.  Some questions that might come to mind, are how do I use these social tools to increase my business?  What helps me get customers to come back again and again to my page or following my business?  There are most likely several other questions that come to mind as well.  Hopefully, this will help you get started on social media and understanding it.  Lets start with Twitter.

Twitter:

101 – Introduction
http://support.twitter.com/groups/31-twitter-basics/topics/104-welcome-to-twitter-support/articles/215585-twitter-101-how-should-i-get-started-using-twitter
I like this site, it explains Twitter and how it works in ways you will understand.  It also is a great starting point if you have a question about Twitter.  If you are a newbie, this is the first place you want to go.

101 – Business
http://support.twitter.com/articles/218635-business-101-getting-started-on-twitter
http://support.twitter.com/groups/35-business
Plain and simple, businesses are one of the key reason Twitter is an effective tool. The link above gives the 101 on how as a business you can use Twitter.

FAQ
http://support.twitter.com/entries/13920-frequently-asked-questions
Who doesn’t have questions?  This page will help you find answers.

Follow these blogs:
http://blog.twitter.com/
http://twitter.com/search?q=%23TwitterTip

Engage your consumer – JetBlue does this really well.
http://twitter.com/jetblue

Example:
When your promoting your business, remember to give your “fans” a reason to subscribe or follow you.  Do fun promotions on twitter.  A great example of this is JetBlue

http://econsultancy.com/us/blog/5579-jetblue-gives-away-1-000-tickets-on-twitter-3

Tip: Remember that EVERYONE can see your twitter, your followers get updates when they log in on the dashboard.

Tip # 2:  Twitter also shows up on google when you search however, only when it’s a highly tweetted item.  Try typing JetBlue twitter into google and you will see a Real Time Results section in your google search.

How does your Business use Twitter? We’d love to know…

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